How Our Lead Generation Service Doubled Results While Reducing Work for Sydney-Based Business

The Challenge: Labor-Intensive Process with Limited Results

Before partnering with Call Message, this Sydney-based company was struggling with an inefficient outbound process that required significant manual effort while delivering modest results.

"We averaged probably 5 to 10 [meetings] per person, and it was a lot of manual management for a month leading up to that event," the client explained.

The company faced multiple challenges with their previous approach:

• Time-intensive manual processes

• Limited understanding of best practices

• Lack of access to the latest outbound technologies

• Modest meeting rates despite significant effort investment

• Slow implementation cycles for new strategies

The Solution: Personalized Training and Streamlined Processes

After partnering with Call Message and Xavier, the client gained access to a comprehensive approach that combined strategic guidance with practical implementation support:

• Personalized understanding of their specific business needs

• Access to best practice methodologies and latest technologies

• Streamlined outbound processes focused on efficiency

• Supplemental Loom videos for reinforcing key learnings

• Agile implementation framework for rapid deployment

"Xavier brings the right type of energy, he's curious to understand your business and our business, and takes that extra step outside of scope to ensure that we're getting the information and knowledge that we desire," the client shared. "Including sending Loom videos post-calls so we can rewatch those learnings that were discussed."

The Results: Doubled Meeting Rate with Less Effort

In just a couple of months of working together, the company experienced a dramatic transformation in both their results and their workflow efficiency:

• Nearly 15 meetings in a two-week timeframe (previously 5-10 monthly)

• 100% increase in meeting rate

• Significantly reduced administrative burden

• Faster implementation of new strategies (weeks vs. months)

• Higher velocity outbound operations

"I've executed that in a two-week timeframe in a light touch way and overachieved that and booked close to 15 meetings myself, and the other attendees are thereabouts as well," the client noted. "If you talk about the ratio, it's probably close to 100% uptick in the meeting rates."

The Impact: Beyond Just Meeting Numbers

The most significant impact wasn't just the increase in meetings but the fundamental shift in how efficiently they could be generated and the additional organizational benefits this created:

"That also doesn't even take into account the benefit of the execution and that it was not as arduous as traditionally we did," the client explained, highlighting that the value extended beyond just raw meeting numbers to include significant operational efficiencies.

This transformation allowed the team to maintain higher outbound activity levels without the burnout and administrative overhead that had previously accompanied their efforts.

The Difference: Curiosity, Energy, and Going Beyond Scope

What made Call Message and Xavier's approach successful was the combination of energy, curiosity about the client's business, and willingness to go beyond the strict scope of work to ensure complete understanding and implementation.

The personalized approach, including post-call Loom videos for reference, created both immediate results and lasting capability development within the client's team, allowing them to build on this foundation for continued improvement.