Chapter 1: Introduction

If you don't live under a rock ( I really hope you don't), then you probably have heard about this tool called Clay.

Clay in a nutshell is a smart spreadsheet that connects over 75 providers to help you scale personalized outreach with better data enrichment.

To us, we see Clay as a tool that helps ONE salesperson operate as if they were 10.

It's THAT powerful.

With that, a new business started to emerge, Clay-agencies.

Clay agencies are (often) ran by Clay Experts.

Clay Experts are people that managed to prove to the Clay team that they are the real deal. They have a great knowledge of Clay and have a track record of helping clients implement the tool and get results.

Click here to see the full list of experts

Chapter 2: Pricing & Value

Clay agencies are known to be expensive.

Some Agencies charge $5K per month, other can go up to $100K PER MONTH!

Why?

Simple, supply and demand.

The demand for Clay experts is only going up, and the supply… it's very low.

Out of the 10,000+ community members inside of Clay's slack channel, only 44 have been picked as experts.

Clay has only made the process of getting inside the program more difficult for a reason.

The program, led by Bruno Estrella, is meant to help Clay's brand image, and that can only happen if a select group of people are granted access.

This exclusive club helps reassure Clay's stand in the market as cream of the crop of the GTM industry.

The value of working with a Clay-agency is that you get t implement the most powerful tool in the GTM space at a much faster rate than if you would start learning it today.

A good Clay agency will remove a lot of the manual work from your sales team and uncover new opportunities you might not have known to be even possible.

Chapter 3: Who's the right agency?

Great question, answer is us obviously.

No, just kidding, the real answer is that it all depends on you.

You can easily book a time with any expert you want, learn more about them and their process and figure out if they are the right fit.

Every expert has their super power.

Some are borderline engineers ( looking at you Joe Rhew)

Others are growth hackers ( check out Alex Vacca from Coldiq)

and of course we can not mention the guy that put Clay on the map for a lot of people, Eric Nowoslawski who's a great option if you in the enterprise space.

Chapter 4: Why are you here?

Let's address the elephant in the room… why are you reading this blog?

Do you want to work with a Clay agency?

Feel free to book a time with any of the experts in the Clay expert page or chat with us if you're looking to build custom Clay tables that combine multiple outreach channels.

Do you want to start your own Clay-agency?

Feel free to reach out to Xavier for advice

Do you want to work at a Clay-agency?

Hell yeah, we're always looking for the best talent to join us, feel free to reach out to Xavier or Alex to get a conversation going!