Ideas on growth, strategy, and breaking through the noise.
FeaturedWe analyzed 1,533,399 cold emails sent to 640,246 B2B prospects. The 2026 reply rate was 1.24% — but only 13.4% of replies were interested. Here's why reply rate is a vanity metric.
I tested 12 B2B lead generation tools at scale. Here's what each actually costs per qualified lead, ranked from cheapest to most expensive.
I tested 11 LinkedIn social selling tools. Most miss buyer signals entirely. Here's what actually works in 2026, ranked by signal intelligence and real pipeline impact.
Most B2B teams waste $50K-90K yearly on lead gen tools that destroy pipeline quality. Former Salesforce SDR shares the 7 deadliest mistakes and what actually works.
I've tested 47 lead enrichment tools. Here's the honest ranking by actual data coverage — with real fill rates, pricing, and which ones are worth your budget.
Cold email isn't dead—bad cold email is. I analyzed millions of sends to rank the strategies that actually book meetings in 2026, with real reply rates and examples.
I've tested dozens of AI GTM tools as a former AWS/Salesforce SDR turned GTM engineer. Here's what actually moves revenue in 2026, ranked by real-world impact.
Build a modern GTM automation stack that actually scales revenue. From data infrastructure to AI agents, here's what works in 2026 based on real implementation experience.
I tested 9 follow-up sequences across 47,000 cold emails. Here's what actually drives replies in 2026—ranked by performance, with real benchmarks from the field.