Prospeo
How Prospeo achieved 40%+ open rates and built an outbound engine tied to real revenue
40%+
open rates
5–8%
reply rates
1.5%
meeting booking rate
"They're very strong technically, they understand deliverability in depth, and they know how to build outbound in a way that actually has a chance to produce ROI."
Hugo
CEO, Prospeo
Prospeo is a sales intelligence platform providing 280M truly verified leads and companies with 98% data accuracy, helping sales teams find leads that respond and win more deals with better data.
Visit websiteB2B Sales Intelligence
Prospeo partnered with <oneaway> to fill their sales calendar. We handled everything — finding the right prospects, writing the messages, and booking meetings that led to real conversations.
Outbound wasn't structured the right way. Knew cold email could be a growth lever but needed a team with serious technical depth to make it perform.
40%+ open rates, 5–8% reply rates, and a 1.5% meeting booking rate — generating real qualified pipeline tied to revenue, not vanity metrics.
The Challenge
Prospeo knew cold email could be a serious growth lever for their business. But building outbound the right way — with the infrastructure, deliverability, and technical depth needed to actually perform — wasn't something they wanted to wing internally.
"We didn't have outbound structured the right way yet. We knew cold email could be a real growth lever for us, but we wanted people who could handle the technical side seriously."
Hugo
CEO, Prospeo
Key Challenges:
- Outbound not structured for performance
- Needed deep technical expertise on deliverability and infrastructure
- Wanted a partner who understood inbox placement and best practices
- Required a system built for real results, not surface-level metrics
The Solution
<oneaway> brought the technical depth Prospeo was looking for — handling deliverability infrastructure, inbox placement, campaign testing, and ongoing optimization so every campaign was built to generate real pipeline.
Deliverability Infrastructure
Built robust email infrastructure with best-in-class inbox placement
Technical Campaign Architecture
Designed campaigns around deliverability fundamentals, not just copy
Systematic Testing
Rigorous A/B testing to continuously improve open and reply rates
Revenue-Focused Optimization
Optimized for qualified conversations and pipeline, not vanity metrics
"Xavier and the team clearly had deep technical knowledge. They were sharp on deliverability, infrastructure, inbox placement, and the latest best practices around outbound."
Hugo
CEO, Prospeo
The Results
Prospeo's outbound campaigns consistently outperformed industry benchmarks, generating qualified pipeline and real conversations tied directly to revenue.
40%+
open rates
5–8%
reply rates
1.5%
meeting booking rate
Impact Highlights:
- 40%+ open rates across campaigns
- 5–8% reply rates — well above industry average
- 1.5% meeting booking rate on total sends
- Qualified pipeline tied to revenue, not vanity metrics
"I'd definitely recommend <oneaway> to another SaaS founder, especially if they want a team that is focused on revenue and not vanity metrics."
Hugo
CEO, Prospeo
Explore more customers
See how other companies filled their sales calendars with <oneaway>
Fullenrich
"<oneaway> helped us scale our outbound motion from 0 to generating over 100 qualified opportunities."
$2M
raised in funding
Besolo
"The Customers We've Landed With You Are Critical For Our Business"
2.3%
Reply Rate
Kea
"It's quite remarkable what they've been able to achieve for us. Everything ranging from the copy of these outreaches to setting up our email infrastructure."
5%
reply rate
Stack Integrated
"If You Guys Can't Figure It Out, No One Can"
3.7%
Reply Rate
Creme Digital
"Xavier and Balsha treat you like friends and family. They really want to make sure things work out, and if they don't, they have no problem just saying, 'No worries, here's the money back.' It's a genuine way of doing business that should be more common."
$40K
deal closed
Messageplus
"You Took Me From 0.83% To 5% Conversion Rate"
5%
response rate (10x improvement)
Fullenrich
"<oneaway> helped us scale our outbound motion from 0 to generating over 100 qualified opportunities."
$2M
raised in funding
Besolo
"The Customers We've Landed With You Are Critical For Our Business"
2.3%
Reply Rate
Kea
"It's quite remarkable what they've been able to achieve for us. Everything ranging from the copy of these outreaches to setting up our email infrastructure."
5%
reply rate
Stack Integrated
"If You Guys Can't Figure It Out, No One Can"
3.7%
Reply Rate
Creme Digital
"Xavier and Balsha treat you like friends and family. They really want to make sure things work out, and if they don't, they have no problem just saying, 'No worries, here's the money back.' It's a genuine way of doing business that should be more common."
$40K
deal closed
Messageplus
"You Took Me From 0.83% To 5% Conversion Rate"
5%
response rate (10x improvement)
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